Standout B2B content marketing examples for your swipe file – creative, smart, unique.
Category Archives: content marketing
The best freelance content writers for B2B SaaS in the UK [2026]
Compare the best freelance content writers with B2B SaaS experience, to find the right fit for your goals.
All the content marketing insights I’ve bookmarked this year so far
Featuring content marketing insights and advice from thought leaders like Ashley Segura, Sam Browne, Erica Schneider, and Tomek Rudzki.
The best content refresh tools to optimise SEO performance in 2025
Explore the top tools for refreshing and optimising existing content. 1. Google Search Console. 2. Animalz Revive. 3. MarketMuse. 4. SEOwind. 5. Clearscope. 6. SurferSEO. 7. Dashboard.
Atomic Habits by James Clear [10 minute summary]
Atomic Habits by James Clear plots framework for making new habits stick – here’s a summary.
The best climate tech content writers [2025 edition]
17 climate tech content writers to build your brand in 2025. 1. Tabitha Whiting. 2. Antonio Salituro. 3. Rachel Baker. 4. George Geeley. 5. Nici West. 6. Molly Millar. 7. Erica Eller. 8. Amelia Zimmerman. 9. Meg Kendall…
How to refresh content to stop performance decline (ft. examples)
Content refreshes keep content up-to-date and accurate, crucial for great user experience and for maintaining (even increasing) SEO performance.
Free content strategy templates for Powerpoint and Google Docs
![Content strategy templates [free download]](https://tabithawhiting.com/wp-content/uploads/2025/01/header-content-strategy-template-e1736011912336.png?w=800)
Free tools: steal my tried and tested content strategy templates for Powerpoint / Google Sheets and Word / Google Docs.
These talented HR tech writers can elevate your brand
17 top HR tech writers. 1. Tabitha Whiting. 2. Divine Laoye. 3. Camile Hogg. 4. Lucy Jones. 5. Elaine Keep. 6. Annabel Beales. 7. Harrison Mbuvi. 8. Nicola Scoon. 9. Sanketee Kher…
Tip-top examples of original research in content marketing
11 examples of original research content. 1. Gong’s Gong Lab Series. 2. Kamma’s analysis of credible climate transition plans. 3. Supercritical’s biochar market outlook report…
Tabitha Whiting: High-impact content for high-impact startups 