The best freelance content writers for B2B SaaS in the UK [2026]

Posted byTabitha WhitingPosted incontent marketing, working with freelancers
photo of a writer, sat at a black desk. in front of a windowsill filled with green plants

Finding the right freelance content writer for your needs can feel like a needle in a haystack situation.

There are SO many content writers in the UK today.

And there are also SO many freelancer platforms that promise you they’ll find you the perfect match (which feels a lot more like dating than supplier sourcing).

Even when you specifically seek out freelancers with B2B SaaS content writing experience, the pool doesn’t get much smaller.

It’s hard to know how to choose the person to work with.

To help you narrow it down, I’ve done the annoying research part for you and found the best B2B SaaS freelance content writers that are available in the UK right now.

I’ve included the services they offer, any particular subject expertise they have, and examples of work – so you can easily get a feel for which feel like a good fit for your content marketing needs.

Article last updated: 25th February 2026

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23 top B2B SaaS content writers

Here’s the list in brief before we dive on in – complete with links to each section so that you can jump straight to a name if it feels like it ✨ calls out ✨ to you:

  1. Tabitha Whiting
  2. Pawel Tatarek
  3. Siobhan Keeley
  4. Lauren McKay
  5. Georgie Walsh
  6. Olivia Cal
  7. Stacey Meadwell
  8. Jessica Stronach
  9. Mark Myerson
  10. Jack Bamfield
  11. Melissa Malec
  12. Hannah Abbott
  13. Gemma Sheehan
  14. Alex McDonald
  15. Lakshmi Puthanveedu
  16. Matthew Mace
  17. Emma Dow
  18. Grace Hall
  19. Rhian Stevens
  20. Camille Hogg
  21. Anna Metcalfe
  22. Sian Meades-Williams
  23. Kath Finney

1. Tabitha Whiting

Tabitha Whiting, freelance content writer headshot

Yup. It’s me. Yours truly. A real surprise, I know, given you’re on my website and all.

In case you don’t already know me – hey, I’m Tabitha.

I’m a freelance content writer and content strategist, based in Manchester, UK.

My expertise lies in two areas: developing the right strategic content foundations for early-stage startups, and writing in-depth, expert and research-driven content that builds brand authority.

Here are three content writing examples I’m proud of:

View more examples of work.

If that sounds like what you’re looking for – drop me a line via email or on LinkedIn, and let’s chat about your content goals.

When I’m not writing B2B content, you’ll often find me engrossed in a true crime documentary 🎥 with a crafty project 🧶🎨 and my cat-best-friends Alfie and Betty in my lap 🐈‍⬛, or you might find me post-yoga class 🧘 sitting in one of Manchester’s indie cafes, oat milk filter in hand ☕, nose-deep in my latest read 📖.

2. Pawel Tatarek

Pawel Tatarek is a freelance content writer, editor and content engineer who works with B2B SaaS companies and SEO agencies to refresh existing content, create new content, and build content workflows that scale.  He’s based in Sheffield, UK.

Pawel’s freelance content services:

  • SEO blog writing
  • Case studies
  • Original research reports, whitepapers, and EBooks
  • Content refreshes and SEO optimisation
  • Content editing

Examples of Pawel’s content writing:

3. Siobhan Keeley

Siobhan Keeley, freelance content writer headshot

Siobhan Keeley is a content writer and editor for purpose-driven brands and agencies that prioritise social responsibility and sustainability. Siobhan is based in Manchester, UK, and has 10+ years of experience in content marketing. 

Siobhan’s freelance content services:

  • Content writing
  • Content editing

Siobhan’s subject expertise:

  • Travel
  • Technology

Siobhan’s examples of content writing:

4. Lauren McKay

Lauren McKay, freelance content writer headshot

Lauren McKay is a freelance copywriter and content strategist, based in Edinburgh in Scotland. Lauren has particular proficiency in SEO copywriting and content. 

Lauren’s freelance content services:

  • Content writing
  • Content audits
  • Content strategy
  • Content training

Lauren’s subject expertise:

  • Travel
  • Fitness
  • Fashion

Examples of Lauren’s content writing:

5. Georgie Walsh

Georgie Walsh, freelance content writer headshot

Georgie Walsh is a B2B content writer based in Peterborough, UK. Georgie specialises in copywriting, crafting engaging copy for B2B tech companies. 

Georgie’s freelance content services:

  • Content writing
  • Web copywriting
  • LinkedIn content
  • Case studies

Examples of Georgia’s content writing:

6. Olivia Cal

Olivia Cal is a B2B SaaS copywriting, content strategy and storytelling specialist based in Guildford, UK. While she works across the technology spectrum, she specialises in hospitality and event management tech. She has 10+ years of experience.

Olivia’s freelance content services:

  • Content writing 
  • SEO/AIO/AEO optimisation
  • AI writing humanisation
  • SME-led thought leadership
  • Website copy
  • Case study writing
  • Executive ghostwriting

Olivia’s subject expertise: 

  • Technology 
  • Hospitality
  • Events
  • eCommerce

Examples of Olivia’s content writing:

7. Stacey Meadwell

Stacey Meadwell, freelance content writer headshot

Stacey Meadwell is a content writer and editor, and also provides training for content and marketing teams. Stacey specialises in property journalism (with 20+ years of experience!) as well as content development for B2B built environment companies. She’s based in London, UK. 

Stacey’s freelance content services:

  • Content writing
  • Content editing
  • Content consultancy / training / troubleshooting
  • Ghostwriting
  • Event moderation
  • Podcast interviews

Stacey’s subject expertise:

  • Built environment

Examples of Stacey’s content writing:

8. Jessica Stronach

Jessica Stronach

Jessica Stronach is a content writer and editor for B2B SaaS companies, based in Dumferline in Scotland. Jessica has 14 years of experience working in content teams, as well as a background in managing editor roles.

Jessica’s freelance content services:

  • Content writing 
  • Thought leadership content
  • Case studies
  • Editing

Jessica’s subject expertise:

  • Accounting tech
  • Learning tech

9. Mark Myerson

Mark Myerson, freelance content writer headshot

Mark Myerson is a freelance content writer with 10+ years of experience in technology writing. He’s based in Devon, in the UK. Mark was originally a tech journalist, before moving into content marketing for B2B SaaS companies. 

Mark’s freelance content services:

  • Content marketing
  • SEO content writing
  • White papers
  • Ad copywriting
  • Case study creation

Mark’s subject expertise:

  • AI
  • Technology

Examples of Mark’s content writing:

10. Jack Bamfield

Jack Bamfield, freelance content writer headshot

Jack Bamfield is a B2B content writer based in Manchester, UK. He has 7+ years of experience across PR, communications, and digital marketing, and specialises in editorial writing for agencies and media teams. 

Jack’s freelance content services:

  • White papers
  • Content writing
  • Copywriting
  • Press releases and media articles

Jack’s subject expertise:

  • Education
  • Personal finance
  • Environmental, Social, and Governance in business (ESG)
  • Property and real estate

Examples of Jack’s content writing:

11. Melissa Malec

Melissa Malec, freelance content writer headshot

Melissa Malec is a B2B content writer based in Kent, UK. Melissa specialises in buyer-centric content writing. 

Melissa’s freelance content services:

  • Content writing
  • Content strategy
  • Content management
  • Website copy

Melissa’s subject expertise:

Examples of Melissa’s content content writing:

12. Hannah Abbott 

Hannah Abbott, freelance content writer headshot

Hannah Abbott is an experienced copywriter and content specialist who supports B2B SaaS and technology companies. Hannah has a background in press and media, having worked in print and broadcast journalism as well as PR. She is based in Cardiff, UK. 

Hannah’s freelance content services:

  • Website copy
  • Case studies
  • Email writing
  • Video script writing
  • Content writing
  • Tone of voice development

Examples of Hannah’s content writing:

13. Gemma Sheehan

Gemma Sheehan, freelance content writer headshot

Gemma Sheehan is a freelance content, copywriting and marketing specialist who specialises in B2B SaaS. Gemma is based in London, UK. 

Gemma’s services:

  • Long-form content writing
  • Web copy
  • Sales copy

Examples of Gemma’s content writing:

14. Alex McDonald

Alex McDonald, freelance content writer headshot

Alex McDonald is a copywriter and content writer for B2B and B2B brands, working across a range of industries. Alex is based in Manchester, UK. 

Alex’s freelance content services:

  • Content strategy and consultancy
  • Content writing
  • Product descriptions
  • Social media content
  • Email campaigns
  • Press releases
  • Video script writing

Examples of Alex’s content writing:

15. Lakshmi Puthanveedu

Lakshmi Puthanveedu, freelance content writer headshot

Lakshmi Puthanveedu is a Digital Communications Specialist with over 8 years of experience crafting compelling narratives and driving brand engagement. Lakshmi is based in Aberdeen, Scotland.

Lakshmi’s freelance content services:

  • Ghostwriting
  • SEO content writing 
  • Editing
  • Copywriting
  • Translation

Examples of Lakshmi’s content writing:

16. Matthew Mace

Matthew Mace, freelance content writer headshot

Matthew Mace is a freelance content writer who specialises in SEO content for health and fitness brands. Matthew is based in Cumbria, UK. 

Matthew’s freelance content services:

  • Blog content writing
  • SEO content writing
  • SEO coaching
  • LinkedIn ghostwriting 

Matthew’s subject expertise:

  • Health and fitness

Examples of Matthew’s content writing:

17. Emma Dow

Emma Dow, freelance content writer headshot

Emma Dow is an SEO content writer and strategist, based in Derby in the UK. 

Emma’s freelance content services:

  • SEO strategy
  • SEO content writing

Examples of Emma’s content writing:

18. Grace Hall

Grace Hall, freelance content writer headshot

Grace Hall is a freelance copywriter and content writer with a background in psychology and counselling. Grace is based in Salford, UK. 

Grace’s freelance content services:

  • Copywriter
  • Content writer

Grace’s subject expertise:

  • Mental health and wellbeing
  • Occupational health
  • Recruitment
  • Tech
  • Marketing
  • Risk management

19. Rhian Stevens

Rhian Stevens, freelance content writer headshot

Rhian Stevens is an experienced copywriter and content writer who also offers support in content strategy development. Rhian is based in Bristol, UK. 

Rhian’s freelance content services:

  • Website content
  • Email marketing copy
  • Sales enablement materials
  • Content strategy

Rhian’s subject expertise:

  • Automotive
  • Renewable energy
  • Beauty

Examples of Rhian’s content writing:

20. Camille Hogg

Camille Hogg, freelance content writer headshot

Camille Hogg is a freelance content writer who specialises in content for HR tech companies. Camille is a former journalist and so excels at research-backed, long-form content as well as brand journalism. She is based in London, UK. 

Camille’s freelance content services:

  • Content writing
  • Brand journalism
  • Case studies

Camille’s subject expertise:

  • HR tech

Examples of Camille’s content writing:

21. Anna Metcalfe

Anna Metcalfe, freelance content writer headshot

Anna Metcalfe is a freelance content writer who supports B2B SaaS and technology companies to build content libraries – especially articles and ebooks. Anna is based in Great Malvern, UK. 

Anna’s freelance content services:

  • Content writing 
  • Case studies 

Anna’s subject expertise:

  • Technology

22. Sian Meades-Williams

Sian Meades-Williams, freelance content writer headshot

Sian Meades-Williams is a freelance writer and author, who also runs the Freelance Writing Jobs newsletter. Sian is based in London, UK.

Sian’ freelance content services:

  • Copywriting
  • Newsletter strategy and writing
  • Digital PR / editorial writing

Examples of Sian’s content writing:

23. Kath Finney

Kath Finney, freelance content writer headshot

Kath Finney is a freelance copywriter who writes copy for websites, blogs, emails, and print marketing materials. Kath is based in Cheshire, UK. 

Kath’s freelance content services:

  • SEO content writing
  • Blog writing
  • Email writing
  • Product descriptions

Kath’s subject expertise:

  • Higher education
  • Outdoors