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Content strategist, writer, advisor for B2B startups

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Category Archives: content writing

How to address audience pain points through content 

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Content that empathises with and helps to solve the real pain points of your target audience builds brand trust and increases conversions – here’s how.

Posted byTabitha WhitingOctober 22, 2024October 3, 2026Posted incontent marketing, content planning, content writing8 Comments on How to address audience pain points through content 

25 best-in-class pillar page examples to help you get started

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Need inspiration before you start creating topic clusters? Here are 25 pillar page examples from top brands like Hubspot, Semrush, Zapier, and more.

Posted byTabitha WhitingOctober 14, 2024January 1, 2026Posted incontent marketing, content writing, SEOTags:content examples3 Comments on 25 best-in-class pillar page examples to help you get started

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