11 must-subscribe content marketing newsletters for 2026

For years, whenever I asked friends and colleagues for content marketing newsletter recommendations, the answer was always the same.

HubSpot’s newsletters or Seth Godin’s daily blog.

Both are solid. 

But what if you want more than that?

What if you want the real lessons – how your peers are dealing with the same problems you’re wrestling with, or what creative approaches are working for them?

That’s what I’m looking for in a newsletter that’s allowed to take up valuable real estate in my inbox. 

If you’re the same, I’ve compiled for you the 11 content marketing newsletters I actually read when they land, the ones that make me a better content marketer.

The best content marketing newsletters for 2026

• This Month in Content for creative content examples
• Content Folks for learning from someone doing the work alongside you
• Contentious for navigating the realities of working in-house at a startup
• MKT1 for content marketers with CMO ambitions
• WePresent for getting the creative juices flowing
• Animalz for insider insights from an agency working with top B2B brands
• The Daily Carnage for staying current without spending hours reading
• Copyblogger for content writers who see blog writing as their craft
• Content Marketing Institute for staying current on industry shifts and developments
• Superpath for tapping into a community of practitioners
• Growth Unhinged for startup content marketers who need to demonstrate ROI

This Month in Content

Best for: Creative content examples for regular inspiration

This Month In Content is my own pet newsletter project, and I started it because I’m constantly looking for great content marketing examples myself. 

How are my content peers approaching their work? What cool, creative things are brands doing? How could I level up what I’m doing in my own work?

Every edition covers one standout B2B content marketing example – everything from creative video series to original research campaigns to SEO content that actually works. 

It’s bi-weekly, and each edition breaks down not just what they did, but why it works and what you can learn from it – building a library of the best content examples out there, so you’ve always got inspiration on-hand when you need it.

Content Folks

Best for: Learning from someone doing the hard work alongside you

Content Folks is a newsletter by Fio Dossetto, Brand & Content Lead at Float and it reads like getting mentorship from someone who’s in the trenches with you. 

Short lessons, practical examples, and post-it note insights about content marketing.

Recent editions have covered everything from how to approach competitor comparison listicles and how often to update them for SEO (edition 99) to finding content/market fit as a startup brand  (edition 91). 

It’s the kind of advice that feels like it came from someone who just figured something out and wanted to share it whilst it was still fresh.

Contentious

Best for: Content marketers navigating the realities of working in-house at a startup

Contentious is a newsletter by Lauren Lang, currently Marketing Director at Uplevel. It tackles the messy, real scenarios we all face working in content, with actionable takeaways based on what she’s found works across the course of her career.

Her recent edition on content stakeholders was one I immediately saved – we’ve all been in that meeting where stakeholders say content matters but won’t actually engage when you need their expertise. Her advice? “Reverse engineer for conversion” i.e. stop explaining why collaborating on content is important and start showing them what’s in it for them.

MKT1

Best for: Content marketers with CMO ambitions

MKT1 is a newsletter by Emily Kramer, who has been leading marketing at some of the fastest-growing B2B startups over the past 15+ years. 

Now she shares what she’s learned through MKT1 – and whilst it’s not content marketing specific, it’s essential reading if you want to understand how content fits into the wider marketing organisation, especially if you work in the startup space.

The newsletter covers marketing leadership and strategic thinking for B2B startups – recent editions include thought experiments for getting unstuck on marketing planning (one example being to imagine what would happen if you created no net new content for a quarter) and how to build a LinkedIn flywheel instead of disconnected efforts.

WePresent Newsletter

Best for: Getting the creative juices flowing

WePresent isn’t a content marketing newsletter – it’s WeTransfer’s digital arts platform showcasing creative work from photographers, designers, filmmakers, writers, and artists worldwide. 

But that’s precisely why I’m including it.

The WePresent monthly newsletter shares the latest stories with a different theme each month. It’s an absolute joy to get in your inbox – the design, the editorial writing, the creativity on display. 

If you’re a content marketer with creative tendencies, or you just need regular reminders that marketing content can be more than SEO blogs, subscribe to this one.

Animalz Content Marketing Newsletter

Best for: Insider insights from an agency working with top B2B brands

Animalz is a content agency for B2B SaaS, and their newsletter shares what they’re learning from working with some of the world’s best startups and tech companies.

It’s the kind of perspective you’d get if you had a content team to bounce ideas off – so it’s particularly valuable if you’re a team of one wanting to get peer perspectives on what works.

The Daily Carnage

Best for: Staying current without spending hours reading

If you’re the type who needs a quick daily hit of what’s happening in marketing, The Daily Carnage is your newsletter. 

It lands several times a week with a consistent format that makes it easy to scan. You’ll always get “Be in the Know” (the latest content news and developments), a tactical lesson or strategy, an audience poll showing how the community is approaching things – then plus rotating sections like campaign examples worth studying or tools to check out. 

Perfect for reading between gym sets or during that mid-afternoon slump.

Copyblogger Newsletter

Best for: Content marketers who see writing as their craft

Copyblogger has been around since 2006, helping people master using words to drive business results. 

Their weekly newsletter keeps you up to date with content across their platforms – personal blogs from Tim Stoddart and Charles Miller covering topics like becoming a better copywriter or growing a social media following from scratch.

It’s particularly useful if you’ve got ambitions to freelance or if you’re the kind of content marketer who always wanted to be a writer first – and with a backlog of 3,000+ blogs, if you haven’t heard of them yet, there’s a lot to sink your teeth into.

Content Marketing Institute newsletters

Best for: Staying current on industry shifts and developments

CMI is the stalwart of content marketing – they run certifications and have been publishing content marketing resources for years. 

They offer three newsletters: daily (their latest article), weekly (roundup of recent articles), and monthly (CCO Monthly with in-depth articles for content leaders).

This is the one for knowing what all the other content marketers know. How-tos, examples from experts and peers, new trends and approaches, content news. It’s the base-level knowledge you probably should have.

Superpath Newsletter

Best for: Content marketers who want to tap into a community of practitioners

Superpath is a community for content marketers, and their newsletter (written by Eric Doty, Community Manager and Content Lead at Dock) gives you a window into what’s happening in that community.

You’ll get updates on open roles, events, AMAs, the best Slack conversations from the past month, surveys, and new blog posts.

It’s less about one person’s perspective and more about collective knowledge – what are content marketers actually talking about and working on right now?

Growth Unhinged

Best for: Startup content marketers who need to demonstrate ROI

Kyle Poyar is co-founder and operating partner at Tremont, a VC firm backing enterprise SaaS and AI companies. His Growth Unhinged newsletter isn’t content-focused – it’s broader marketing and growth context – but that’s exactly why it’s valuable for content marketers working in startups.

Recent editions have covered everything from using vibe coding tools like Lovable for marketing teams to how Webflow is adapting to AI search (which converts 6x better than Google for them).

If you need to connect content to wider company growth, get a seat at the table, or understand how traffic and engagement metrics are shifting, this one’s essential reading.

Which content marketing newsletter should you subscribe to?

Honestly? Try them all.

I know that sounds excessive, and your inbox will hate you for it. But different perspectives and experiences make you better at what you do. Subscribe, give each one a few editions to prove itself, then be ruthless about unsubscribing from the ones that don’t deliver.

The newsletters that you don’t unsubscribe to are the ones teaching you something, making you think differently, or giving you ideas you can actually use – and there you have it, you’ve got your ones worth keeping.