Subject knowledge matters in writing great content.

A writer that knows your subject area will be able to quickly understand your target audience and the topics and pain points that will hold value for them – and connect the dots on how your product offering fits into that. 

So, if you’re looking for writing support, it makes complete sense to seek out an HR tech writer with experience in the subject area. 

This blog is here to help you out with that quest.

17 top HR tech writers 

1. Tabitha Whiting
2. Divine Laoye
3. Camile Hogg
4. Lucy Jones
5. Elaine Keep
6. Annabel Beales
7. Harrison Mbuvi
8. Nicola Scoon
9. Sanketee Kher
10. Ettie Holland
11. Susan McClure
12. Jana Kapicic
13. Blessing Onyegbula
14. Tracy Rawlison
15. Amanda Cross
16. Rebecca Noori
17. Melissa Malec

1. Tabitha Whiting

In case you don’t already know me – hey, I’m Tabitha.

I’m a content writer and strategist with experience in the HR tech space. I built a foundational brand and content engine for Ravio – a B2B HR tech solution for compensation benchmarking and management. Initially this was as the first in-house content marketing lead, and I’m now continuing to support the team as a freelance content writer. 

Ravio’s brand voice strives to include a human and advice-focused element to all pieces of content, harnessing Ravio’s network of partners in HR tech, venture capital, and compensation consultants. Because of this I’ve been able to interview several experts in the HR and compensation space (from JooBee Yeow to Alistair Fraser to Becky Brawn of People Collective, and many more!) through which I’ve quickly built my own subject expertise.

In terms of topics, Ravio’s focus is compensation, so I’m pretty knowledgeable in all things salary benchmarking, equity compensation, variable pay, employee benefits, salary bands, job architecture, employment law (Europe), pay transparency, pay equity.

Here are a few content writing examples for HR tech companies that I’m particularly proud of:

• BOFU blog focused on SEO and conversion: The best (and worst) tools for salary benchmarking 
• Data and original research report: Compensation trends in Europe 2024
• Long-form TOFU blog: The complete guide to equity compensation
• Expert insights blog: Expert insights on how to facilitate a calibration session successfully

Read more about my work with Ravio, or get in touch if you’d like to chat. 

2. Divine Laoye 

Services: SEO content, thought leadership content, social media posts, ghostwriting. 

Subject expertise: HR, L&D, Fintech, MarTech, and mental health.

Location: Ibadan, Nigeria.

Divine’s HR writing examples

Here’s a few examples of Divine’s HR writing: 

• CharlieHR: Board of directors meeting minutes: template for CEOs
• OmniHR: Why an employee self-service portal is your silver bullet for engagement
• Thanksben: 10 key HR policies for your company

3. Camille Hogg

Services: Content writing (especially research-backed, long-form content), brand journalism, case study writing.

Subject expertise: HR tech. 

Location: London, UK

Camille’s HR writing examples

Here’s a few examples of Camille’s HR writing: 

• Peakon: Employee expectations report 2020
• Metaview: Interview training that raises the bar
• Dandi: Using data to better understand attrition and retention

4. Lucy Jones

Services: Content writing, SEO content, white papers, thought leadership content, copy editing.

Subject expertise: HR (remote work, DEI, employee wellbeing, future of work), travel, marketing

Location: Oxford, UK

Lucy’s HR writing examples

Here’s a few examples of Lucy’s HR writing: 

• Everhour: Strategies and best practices for developing successful employee retention programs
• Tech Target: Building Stronger DevOps Teams Through Diversity, Equity and Inclusion ((DEI)
• Everhour: Maximise efficiency: Workforce optimisation strategies for 2024

5. Elaine Keep

Services: Content writing, web copy, email copy, white papers, social media content, ad copy, case study writing.

Subject expertise: HR, tech, SaaS.

Location: London, UK

Elaine’s HR writing examples

Here’s a few examples of Elaine’s HR writing: 

• Lifestyle Gift Cards: Meet the new workforce
• People HR: Managed in-house payroll vs outsourcing payroll services
• Simply Thank You: Tips to make the perfect customer apology

6. Annabel Beales

Services: Blog writing, eBooks, white papers, case study writing, thought leadership content, content strategy. 

Subject expertise: HR tech, sales tech, edtech. 

Location: London, UK

7. Harrison Mbuvi

Services: Content writing, SEO content

Subject expertise: HR tech, B2B SaaS

Location: Nairobi, Kenya

Harrison’s HR writing examples

Here’s a few examples of Harrison’s HR writing: 

• AIHR: The recruitment funnel: a comprehensive guide
• Homebase: 12 proven strategies for finding new employees for your business
• Ongig: Barriers to diversity in the workplace

8. Nicola Scoon

Services: Content writing, thought leadership content, content refreshes, SEO content. 

Subject expertise: HR tech, non-profits, B2B SaaS

Location: Devon, UK

Nicola’s HR writing examples

Here’s a few examples of Nicola’s HR writing: 

• Zapier: The best employee recognition software
• Givebutter: Nonprofit software roundup
• Polly: 18 examples of how to say ‘welcome to the team’

9. Sanketee Kher

Services: Blog writing, ghost writing, content strategy, copy editing. 

Subject expertise: HR tech, MarTech, ecommerce.

Location: Pune, India.

Sankatee’s HR writing examples

Here’s a few examples of Sanketee’s HR writing: 

• PrimoStats: Perfect your employee onboarding process
• Ranktracker: Tracking SEO: The complete guide on how to measure the ROI of SEO
• HackerEarth: 7 best HR communities you must join in 2024

10. Ettie Holland

Services: Content writing, content strategy, growth marketing, email copy.

Subject expertise: HR tech, recruitment tech. 

Location: North Shields, UK

Ettie’s HR writing examples

Here’s a few examples of Ettie’s HR writing:

• Contentetc: Email copy
• 360GSP Training and Recruitment: brochure copy
• IKO Systems: Client prospecting emails

11. Susan McClure

Services: Web copy, content strategy, white papers, LinkedIn posts, blog writing, email copy. 

Subject expertise: HR tech

Location: South Carolina, USA

Susan’s HR writing examples

Here’s a few examples of Susan’s HR writing: 

• Compare HRIS: 5 ways blockchain will transform strategic HR management
• Engage 2 Excel: Five ways direct managers shape your hiring and retention culture
• Compare HRIS: HRIS Buyer’s Guide

12. Jana Kapicic

Services: Content writing, ghost writing

Subject expertise: B2B SaaS HR tech

Location: Austria

Jana’s HR writing examples

Here’s a few examples of Susan’s HR writing: 

• Test Gorilla: HR chatbots: a guide for HR professionals
• Sendlane blog How to respond to negative reviews

13. Blessing Onyegbula

Services: Content strategy, blog writing, case studies.

Subject expertise: HR tech, MarTech, cybersecurity.

Location: Nigeria.

Blessing’s HR writing examples

Here’s a few examples of Susan’s HR writing: 

• Splunk: Best cybersecurity certiifcations for pros to earn in 2023
• Medium: How to build a remote work culture

14. Tracy Rawlinson

Services: Content writing, SEO content, content refreshes, white papers, eBooks, social media posts, case studies.

Subject expertise: HR, leadership, L&D.

Location: West Yorkshire, UK

Tracy’s HR writing examples

Here’s a few examples of Tracy’s HR writing: 

• Blossom: A step-by-step guide to providing the ROI of L&D
• Fitzgerald HR: Complete guide to workplace pensions
• Appogee HR: 7 tips for managing staff turnover in small businesses

15. Amanda Cross

Services: Content writing, SEO content, SME interview content. 

Subject expertise: HR tech, SaaS.

Location: Arkansas, USA.

Amanda’s HR writing examples

Here’s a few examples of Amanda’s HR writing: 

• 15Five: Should compensation be tied to performance reviews?
• Fetcher: How to choose a recruiter career path
• Lattice: 10 creative team-building activities for remote teams

16. Rebecca Noori

Services: Content writing, SEO content, thought leadership content.

Subject expertise: HR tech, SaaS.

Location: Essex, UK.

Rebecca’s HR writing examples

Here’s a few examples of Rebecca’s HR writing: 

• Nectar: 10 DEI Strategy Best Practices: How To Create An Inclusive And Equitable Workplace
• Entrepreneur: Women Are Leaving the Workforce Because of This Overlooked Issue. Here’s How Companies Can Support Them
• Zapier: Asana’s celebration creatures are more than just a gimmick

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17. Melissa Malec

Services: Content writing, content strategy, content management, website copy.

Subject expertise: HR tech, L&D, workplace tech.

Location: Kent, UK.

Melissa’s HR writing examples

Here’s a few examples of Melissa’s HR writing: 

• Uncapped: The rise of the fractional C-suite
• CCW Europe Digital: How CX excellence can build brand loyalty
• Waggle AI: 11 essential soft skills for managers and how to build them